Justin Bieber burst into the mainstream music world in 2009 with appealing pop songs and fresh-faced looks. The Canadian singer quickly became a teen idol in the eyes of preadolescent girls and garnered considerable tabloid attention with romantic flings with women such as Selena Gomez and skirmishes with the law. Bieber has since expanded his musical horizons and gained a mature fan base with the release of albums such as Purpose (2015) and its accompanying world tour, the highest-grossing in history.
As he ages, Bieber has made an effort to mentor younger artists and to be the kind of stable person for them that he wishes he’d had when he was their age. There’s a scene in the documentary Billie Eilish: Come out and Play in which the young musician meets Bieber for the first time in front of an audience at Coachella. She is totally overwhelmed, and Bieber stands behind her with warmth and patience until she feels safe enough to continue. It’s a heartwarming moment, and a sign that the singer is aware of the power of his presence.
A few years after his sartorial missteps, he reclaimed the throne of the Tiger Beat princedom with his 2015 album Purpose, which reached number one on the Billboard Hot 100 chart and featured hits like “Sorry” and “Love Yourself.” In addition to releasing his own singles, he’s collaborated with other musicians such as Luis Fonsi on the Latin-influenced hit “Despacito,” which was the most-watched video in YouTube history.
The singer has two Grammy Awards to his name, both for his work with electronic DJ duo Jack U (Skrillex and Diplo) in 2016 and the country song “10,000 Hours” with Dan + Shay in 2020. In addition to music, he’s also involved in fashion, launching a line of unisex clothing in 2018 called Drew House that bears his middle name and is ethically made in Los Angeles.
Bieber has made good use of social media to keep fans updated on his life. He regularly shares photos of himself in various locations with a variety of people, including some of the people who appear in his music videos. His Instagram account is an especially popular destination for him, with more than 200 million followers. In addition to sharing photos, he often uses the platform to announce his latest music and upcoming tours. In the past, he’s also used it to promote his charitable foundation, Justin Bieber Believe, which helps children in need.